Who could have considered that brilliantly coloured junk furniture and also hand embroidered tea towels can make it big not only in London but as well in other parts of the world. This amazing “glorified junk shop” that started selling classic fabric and wall papers in 1993 was indeed the brainchild of Catherine Isabel Kidston or more commonly known as Cath Kidston. Her very own designs and products are inspired with the traditional English country home in which she was raised.

Cath Kidston had been identified as having breast cancer at the age of 37. It was beneficial that it was found early unlike her mother and father that both died from cancer. As soon as she recovered she realized that life is too short to refrain from doing something you definitely want. Hence, she quit her interior design job and then put in 15,000 of her own saving to set up her first shop. One of her very first creations was an ironing board cover using remarkable floral print to specially put up a cheery mood for anyone whilst performing household chores. It has come to epitomize the particular Cath Kidston look.

As her products became popular and totally swept the gloomy retailer trend, it steadily expanded to several varieties which include home wares, women’s fashion and accessories, children’s clothing and toiletries. Later on Cath Kidston partnered several companies like Nokia to design some of their mobile phone models, with Roberts Radio and with Tesco for their eco-friendly shopping bag made of plastic bottles which were used to raise funds for Marie Curie Cancer Cure.

Her design of pastel polka dots and floral styles represent the image of the past by which housewives valued afternoon tea, knitting and even cooking. This must definitely have obtained a sentimental influence on modern housewives who were busy being employed outside because it provides them the impression of a cheerful home at which everything appears to be ideal.

Cath Kidston totally says that her items satisfy the need for worth along with concept of a less strenuous life. The existing recession makes people worried to look in advance and seeing the conceptual design of the 1930′s and 1940′s which adorn their house creates a feeling of warmth as well as coziness of the past.

Ironically, Cath Kidston mentioned that she is not really a domestic goddess herself. She said her partner is actually fortunate when he receives a takeaway and that she is a total slob who by no means gets out of her tracksuits on weekends. Even though she actually is great in creating children clothing, she doesn’t have children of her own. She revealed that her playfulness comes from her character which she described as “not being quite grown-up herself”.

Even though she is good in designing children’s apparel, she does not have kids of her own. She disclosed that her playfulness comes from her character which she described as “not being very grown-up herself”.

In spite of the contradiction from the personal life of Cath Kidston with her well loved designs it cannot be denied that her products touched the hearts of many housewives. This is the main factor why Cath Kidston works hard to ensure that all her products are pretty, practical and affordable so her shoppers will find a reason to be cheerful in spite of the dwindling economic condition.

Heathcote-Ivory.com offer a range of luxury products including a first class selection of toiletries range designed by Cath Kidston including Wild Rose, Bluebell, Honeysuckle and many more.